The hunt for glowing skin

Over the last few years, we have seen constantly evolving trends in the world of Beauty & Wellness, but there is one trend that has been gradually gaining strength until now it has finally become a must-have. We are talking about the search for glowing skin. This trend for a radiant and luminous complexion has caught the attention of all the professionals in the sector and has become a key focus for cosmetic treatments.              

What exactly is glowing skin and why is it so important?            

In English, the word "glow" means brightness or luminosity and refers to the radiance that comes with healthy, well cared for skin. This trend aims to achieve a natural glowing finish on the skin, making it look dewy, healthy, and full of vitality. This look, however, is not achieved using invasive treatments or techniques, but rather through internal and external skin care.          

That is why it is essential to prepare the skin correctly and apply specific treatments. This will result in a glowing effect, showing that the skin is well cared for and nourished.

Benefits of glowing skin              

The hunt for glowing skin offers several benefits to our clients. These include:     

- Healthy appearance: good skin preparation and care leads to radiant, glowing skin. This results in youthful, healthy-looking skin, making the face appear more attractive.    

- Conceals imperfections: luminosity on the face softens facial lines and minimises pores. At the same time, it conceals skin blemishes and imperfections. One could say that it acts like a completely natural facial filter.             

- Raises self-esteem: everyone knows how important it is to look good and achieving a radiant complexion can have a very positive impact on people's self-esteem.

- Boosts skin care: the hunt for glowing skin and a good skin care routine go hand in hand, so not only do we achieve a glowing effect on the skin, but we also have much healthier skin.             

Steps to achieve a glowing effect:

When it comes to creating a glowing skin routine, it is essential to use high-quality products that not only result in luminous skin, but also care for and protect it. To this end, we have extensive product ranges specifically designed and formulated to meet the needs of anyone looking to take the best care of their skin. The essential steps in any treatment for glowing facial skin are:     

1. Cleansing: the first step in good facial care is cleansing. This requires a cleanser suitable for each skin type which will remove impurities and excess oil. The Dr. Kraut moisturising cleansing gel with collagen is ideal for providing extra hydration for the skin and is suitable for all skin types. For very dry or mature skin, we recommend using the Dr. Kraut cleansing milk with marine collagen, which provides a deep cleanse, but in a more delicate way, leaving the skin moisturised and velvety. This step is essential to help prepare the skin. 

2. Exfoliation: we continue with exfoliation of the skin. This step will help remove dead skin cells and leave the skin even and ready for subsequent moisturising. It is important to use a gentle exfoliator to avoid irritating the dermis. A good exfoliator such as the Dr. Kraut gel scrub with natural microgranules will help us to achieve a smooth and radiant skin.     

3. Mask: adding a suitable mask to the routine will allow us to balance the facial skin and add vitality and radiance. Masks containing essential oils will help us to smooth the skin texture and cleanse pores, making it look much healthier. The Dr. Kraut hydrating face mask with collagen and red algae is specifically formulated to enhance the skin's natural smoothness and elasticity, while also providing extra hydration and nourishment.           

4. Toner: the previous two steps, while necessary in a radiance treatment, can lead minor skin irritation, especially in sensitive skin. If this happens, we can use a facial toner to soothe the irritation and prevent tightness. The Dr. Kraut softening tonic with panthenol is a very good choice to help restore the skin's hydrolipidic balance and bring freshness to the face.        

5. Brightening serums: a serum allows us to reach the deepest layers of the skin, so incorporating a brightening serum such as the Dr. Kraut vitamin C vectorized antioxidant is ideal for bringing lots of radiance to the face. It is important to bear in mind that since it is an antioxidant, if Vitamin C is used in the morning it is advisable to apply sunscreen after its use.      

6. Moisturising: to finish the facial glow treatment, it is essential to apply a facial moisturising cream. Ingredients such as hyaluronic acid and collagen are ideal for keeping the skin hydrated and dewy. In this case we recommend the Dr. Kraut intense hydrating cream with hyaluronic acid and marine collagen which boosts skin regeneration and the Dr. Kraut intensive antiage cream with gelée royal extract which will help to counteract tired and dull skin, smoothing and brightening it.  

Finally, remember that it is advisable to recommend that clients also adopt some important habits to maintain the glowing effect and take care of their skin after the treatment. Good habits include the use of sunscreen every day, having a balanced and healthy diet and getting enough sleep.    

Professionals have an extraordinary opportunity to meet the increasing demand for a glowing complexion by offering treatments and products that meet the clients' expectations.